✦ About Pranjal
A designer who asks uncomfortable questions before opening Figma.
Multidimensional. Research-obsessed. Globally experienced.
Pranjal Agarwal · UX Designer & Researcher · Lucknow, India.
Why Design?
I didn't start out wanting to be a designer. I started out wanting to understand why some things feel effortless and others feel broken.
Growing up, I was the person rearranging furniture, questioning why forms had so many fields, sketching "what if this worked differently?" on anything I could find. That curiosity led me to UPES Dehradun, where I studied Interaction Design — and realised that UX is where empathy meets problem-solving.
My biggest lessons didn't come from a classroom. They came from interviewing 50+ patients for a Canadian medical tech company, leading a 10-member design team at an NGO in Pune, consulting for a 40-person business in Dehradun, designing for travellers who prefer getting lost, and creating a social impact platform for a global gender equality conversation — all before graduating.
I don't just make things look good. I make them work.
"Design is the silent ambassador of your brand, and at Prakria, I learned to make that ambassador speak with authority and grace."
What Drives Me
Empathy First
I talk to real users before I open a tool. Not surveys. Not assumptions. Conversations.
Research Over Opinion
When a client's assumption collides with user research, the research wins. I have the data to back that up.
Business-Aware Design
Good design makes business sense. I think in outcomes and metrics, not just screens and aesthetics.
Globally Fluent
Having designed across India, Canada, Ireland, and Hong Kong, I've learned that 'intuitive' is a culturally specific word.
✦ Professional Timeline
How I Got Here
From curious beginner to design leader.
2020
Started Freelancing
Began taking on graphic and UI design while still in school. First client. First real feedback. First lesson: what looks good in isolation fails when real people use it.
2021
UPES Dehradun, B.Des Interaction Design
Formal study begins. Discovered the difference between making things pretty and making things work. First exposure to research methodology, heuristic evaluation, and information architecture.
2023
Gem Centre, Hong Kong
First international client. Designed a 15-page e-commerce website for a premium jewellery brand. Learned that cultural context changes everything — including what 'premium' means to a user.
2023–2024
Consulting + Design in Parallel
Led a 40-person team as Business Consultant at Evoke while simultaneously taking on UX roles across SpacECE, Digital Dose, and Excel in Language. Design without business thinking is incomplete.
2024
Roamer, Genderverse, Wealthery
Three major self-initiated and academic projects. End-to-end: research, wireframing, hi-fi, usability testing. Each project added a new domain — travel, social impact, fintech.
2025
Canada, Ireland, Full-Time at Prakria
Remote internships for Synapses Medical (Canada) and Garnet (Ireland). 50+ user interviews. Full app delivery. UX research roadmap. Then joined Prakria: 15 live projects, 2-month delivery cycles, 100+ component design system.
✦ Beyond the Screen
Design is my work. Not all of me.
I cook because constraints make you creative. I dance because rhythm and flow matter in movement and in UX. I make resin art because patience and layering produce the most beautiful results. Everything I do outside design feeds back into how I design. That's not a coincidence — that's the point.
Resin Art
Dance
Cooking
Let's build something that matters.
Available for senior UX roles, freelance projects, and long-term collaborations.