Skills & Expertise

Tools are the last thing I think about.

I design with empathy and logic first. The software is just where I execute.

"A good craftsman knows their tools deeply. A great one knows when not to use them."

Core Competency

UX Research

Research is where design begins for me — not in Figma, not in a brief, but in conversation. I've conducted 50+ structured user interviews across healthcare, fintech, travel, and social impact. I know how to design a research plan, recruit the right participants, run sessions without leading the witness, and synthesise messy qualitative data into design decisions a team can act on.

Semi-structured interviewsThink-aloud protocolAffinity mappingCompetitive analysisHeuristic evaluationUsability testingNASA TLXPersona developmentJourney mappingJobs-to-be-doneCard sortingContextual inquiry
Advanced

50+ interviews conducted across 4 countries

Core Competency

Product & Interaction Design

I design end-to-end: from the first whiteboard sketch to the final handoff spec. I've shipped complete design systems, designed for iOS and Apple Watch simultaneously, navigated tight 2-month delivery cycles across 15 live projects, and built interfaces for users ranging from first-time investors to medical professionals navigating complex systems. Every screen I design is traceable back to a research finding.

Information architectureUser flowsLo-fi wireframesHi-fi UIPrototypingInteraction designMicro-interactionsResponsive designDesign tokensComponent librariesHandoff documentation
Expert

15 live projects at Prakria · 5 end-to-end case studies

Specialist Skill

Design Systems

At Prakria I built and maintained a design system used across 8 client projects simultaneously. I consolidated 47 button variants into one systematic approach. I wrote the documentation, defined the naming conventions, created the token structure, and made sure the engineers could actually implement what I designed. A design system is only as good as its adoption — I've learned how to build one that people actually use.

Component architectureDesign tokensVariable namingPattern librariesDocumentationMulti-theme systemsFigma librariesDev handoffDark/light modeAccessibility docs
Advanced

100+ components · 8 client projects using the system

Supporting Strength

Visual & UI Design

I have a strong visual eye developed through years of graphic design before I transitioned fully to UX. I understand typography, colour theory, spatial hierarchy, and compositional tension. At Prakria this meant working across corporate, editorial, e-commerce, and consumer digital — each requiring a completely different visual vocabulary. I never default to the same aesthetic twice.

Typography systemsColour palette designVisual hierarchyEditorial layoutsBrand identityIconographyIllustration directionDark UIMotion principlesLogo design
Advanced

Designed visual identity for 6+ distinct brands

✦ Toolkit

The tools support the thinking.

My Toolkit

The tools I reach for, and why.

Design & Prototyping

Figma

Primary design tool. Components, auto-layout, prototyping, variables, dev mode handoff.

Expert

Adobe XD

Legacy prototyping and some client deliverables.

Proficient

Principle

Micro-interaction prototyping when Figma falls short.

Intermediate

Framer

Exploring for portfolio and high-fidelity interactive prototypes.

Intermediate

Research & Synthesis

Maze

Unmoderated usability testing. Task flows, first-click testing.

Proficient

Dovetail

Qualitative research repository. Interview tagging and theme synthesis.

Proficient

Miro

Affinity mapping, journey mapping, collaborative research sessions.

Expert

Notion

Research documentation, design briefs, project tracking.

Expert

Zoom

Remote moderated research sessions. 50+ interviews conducted.

Expert

Visual & Brand Design

Adobe Illustrator

Vector illustration, icon design, logo creation.

Advanced

Adobe Photoshop

Photo manipulation, visual comps, image treatment.

Advanced

Adobe InDesign

Print and editorial layout, case study documents.

Proficient

Canva

Quick client deliverables and social content.

Expert

Collaboration & Handoff

Zeplin

Design spec delivery to engineering teams.

Proficient

Jira

Sprint planning, design ticket management.

Intermediate

Slack

Async team communication on cross-functional projects.

Expert

Loom

Async design walkthroughs for remote clients.

Proficient

Beyond the Hard Skills

The capabilities no tool teaches you.

01

Asking the Right Questions

I can walk into a client brief and immediately identify what question is actually being asked versus what question was written down. Most briefs describe a symptom. My job is to find the disease.

02

Delivering Uncomfortable Truths

When research contradicts what a client wants to build, I say so clearly — with the data to back it up. I've learned how to deliver a 'no' in a way that builds trust instead of losing a client.

03

Cross-Cultural Design Fluency

Having designed for clients in India, Canada, Ireland, and Hong Kong, I understand that 'intuitive' means different things to different users. I design for the actual person, not an imagined universal user.

04

Communication Across Disciplines

I can talk to engineers in their language and to stakeholders in theirs. I write documentation that developers actually use. I present research in ways that move non-designers to act.

05

Systems Thinking

I zoom out before I zoom in. Every screen exists inside a flow, inside a product, inside a business context. I design for the system, not just the moment.

06

Speed Without Sacrificing Standards

At Prakria I learned to move fast without making cheap decisions. 2-month delivery cycles on complex projects taught me to identify what actually needs perfecting and what needs to be good enough and shipped.

✦ The Through-Line

"Every soft skill above traces back to one habit: listening longer than feels comfortable."

On the Horizon

What I'm actively building into my practice.

In Progress

Motion Design & Micro-interactions

Moving beyond static UI into purposeful animation. Learning After Effects and Rive for interaction design that communicates state changes without words.

In Progress

AI-Assisted UX Research

Exploring how AI tools accelerate synthesis without replacing empathy. Building a personal workflow that uses AI for pattern recognition in large interview datasets.

In Progress

Accessibility-First Design

Deepening my WCAG knowledge beyond compliance into genuine inclusive design. Every project I take on in 2026 has accessibility as a design constraint, not a checklist.

Formal Credentials

2021–2025

B.Des Interaction Design, UPES Dehradun

Four-year design programme. Coursework in interaction design, research methodology, information architecture, visual communication, and product design.

Ongoing

Self-Directed Learning

Continuous learning through Nielsen Norman Group articles, Figma community resources, case study deep-dives, and building personal projects that push into new domains.

Let's build something that matters.

Available for senior UX roles, freelance projects, and long-term collaborations.